DISCOVER THE NIGHT
Director - Advertising | Renaissance Hotels
P R O J E C T D E T A I L S
DISCOVER THE NIGHT, a series of 15” commercials commissioned for Renaissance Hotels for their Asia markets: Shanghai, Beijing, Mumbai, and Phuket; was a part of a larger global campaign titled ‘Live Life to Discover.’
This series is designed to inspire business travelers to explore a hotel or destinations ‘hidden gems’ via recommendations from on-site Renaissance Hotels ‘Navigators’ - a “more than a concierge” concierge service. Every city, especially Asian cities come alive at night, so Renaissance Hotels in Asia will help their travelers to discover the best sides of each city at night.
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Client: Renaissance Hotels
Agency: Anomaly
C R E W
Director (Shanghai Phuket, Mumbai): Dalton Lai
Director (Beijing): Leon Yan
Creative Director: Ann Zeng
Associate Creative Director: Eva Han
Account Manager: Preeti Hothi-Ramakrishnan
Producer: Jennifer Chien
Director of Photography (Phuket): David Xie
Director of Photography (Mumbai, Shanghai): Jeffrey Weil
Editor: Leon Yan